查单词 · 学外语

精品英语词典

首页kodakkodak考试真题

kodak

英 ['kəʊdæk] 美

考试真题实用场景例句

n. 小型照相机

考试真题

Decades ago, Kodak anticipated that digital photography would overtake film — and in fact, Kodak invented the first digital camera in 1975 — but in a fateful decision, the company chose to shelf its new discovery to focus on its traditional film business.

It wasn't that Kodak was blind to the future, said Rebecca Henderson, a professor at Harvard Business School, but rather that it failed to execute on a strategy to confront it.

Although Kodak anticipated the inevitable rise of digital photography, its corporate（企业的） culture was too rooted in the successes of the past for it to make the clean break necessary to fully embrace the future

But the 1980s brought new competition from Japanese film company Fuji Photo, which undermined Kodak by offering lower prices for film and photo supplies.

Kodak is an example of a firm that was very much aware that they had to adapt, and spent a lot of money trying to do so, but ultimately failed.